Photo to post

Turn a photo into a social media post

Take the photo you'd have posted if you had time. Send it to Tella. A minute later there's a finished post with a caption written in your voice, waiting for your approval.

From photo to published

  1. Photo. Straight from your camera roll, with or without a few words.
  2. Screened. Screenshots, documents and unusable frames are dropped, so a stray photo never becomes a post.
  3. Written. Tella describes what's in the photo, adds what you told it, and writes the caption from your brand brief.
  4. Shaped. The photo is cropped to a size Instagram accepts.
  5. Approved. You read it, ask for a change in plain words, or approve it.
  6. Published. To Instagram, Facebook and LinkedIn at once, each reported back.

Captions that sound like your business

A caption generator writes for anyone. Tella writes for you, from a brand brief that says how you talk, who you're talking to and what you never say. A plumber's post reads like a plumber wrote it; a café's reads like the café.

Tella sticks to what it can see and what you told it. It won't make up a price, a date, a discount or a percentage. If the post needs one, type it with the photo.

A job or customer story from several photos

Send a few photos of one job (before, during, after) with a line about it, and Tella tells the story of the work. It's the post that wins trades and services new customers, and the one owners are least likely to find time to write.

You send

📷📷📷 "Kitchen reno done for the Parks, 3 weeks start to finish"

Tella writes (example)

Three weeks, start to finish. 🏡 Here's how the Parks' new kitchen came together, from strip-out to the finished room. Thinking about your own? Get in touch for a quote.

Want to change it?

Reply the way you'd talk to a person: "shorter", "mention we're open Sunday", "less emoji". Tella rewrites it, as many times as you need, and nothing goes out until you approve.

Questions

Can AI write an Instagram caption from a photo?

Yes. Tella looks at the photo, reads anything you typed with it, and writes the caption from your brand brief. You approve it before it's posted.

Do I have to type anything with the photo?

No, but a few words help. "New stock in" or "finished today in Brunswick" gives Tella the facts it isn't allowed to guess, like where, when or how much.

What size does the photo need to be?

Any photo from your phone works. Tella crops it to a shape Instagram accepts before posting, so a tall phone photo doesn't get rejected.

Which plan includes photo posts?

Every plan. Image Only is $39 a month plus GST for 200 photo posts, and the free trial includes 5.