The AI social media manager for small business Your social media team, in your pocket.
Posts, reels, your face on camera and edits of the clips you already shot, all in your voice. Send Tella a photo, a clip or a few lines; approve it; it's posted everywhere.
- You approve every post
- Instagram, Facebook, LinkedIn, TikTok
- Made in Melbourne
One-off setup $750 + GST · plans from $39/month + GST
Example conversation: you text Tella a photo of fresh sourdough. Tella replies with a drafted post. You tap approve, and Tella confirms it was posted to Instagram, Facebook, LinkedIn and TikTok.
Six ways to fill your feed, from one chat
Photos, stories, text to video, your own AI avatar, edits of the clips you already shot, and your clothes on a model. Same conversation, same approval, same one-tap posting.
Photo to post
Send one photo. Tella writes the caption from the picture and your brand brief, and formats it for every channel.
Every planJob or customer story
The job you just finished, the customer you just looked after. You give the details and your photos, Tella tells the story.
Every planText to video
Type a few lines and Tella turns them into a short video for reels and TikTok. No filming, no camera, no editing.
Video plansYour AI avatar
Your script, spoken by your avatar in your own cloned voice. Built once at setup from a short recording, then you never film again.
Video plansVideo to edited video
Send the raw clip straight off your phone. Tella edits it into a finished, post-ready video and sends it back for approval.
Video plans
Clothes on a model
For clothing shops: photograph a garment on a hanger and Tella shows it worn by a model. Choose your in-house model (with their written agreement) or an AI-generated one. One tap turns it into a 10-second clip. Check it against the real garment before you approve. See real results →
Video plans · clothing shopsYou send. You approve. Tella does the rest.
It fits into a working day, standing in the shop or sitting in the van. Everything between your message and your approval is Tella's job.
- 01 You
Send it to Tella
A photo, a clip or a few lines about your day, from the Tella app on your phone. It installs straight from the browser: no app store.
- 02 Tella
Tella makes the post
The caption, the video, the avatar or the edit, written in your voice from your brand brief. Nothing invented.
- 03 You
Approve, and it is posted
One tap publishes to every connected channel, each reported back. Nothing goes out without that tap.
- InstagramFeed posts and reels
- FacebookPages and reels
- LinkedInCompany and personal
- TikTokShort-form video
Nothing goes out until you say so
Approval is on by default. Video stops twice: once on the words, before anything is produced, and again on the finished video.
- You sendPhotos, clips and facts
- Checkpoint 1You approve the words
- Tella producesThe finished post
- Checkpoint 2You approve and post
- LiveOn every channel
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Your figures are the only figures
Tella cannot invent a price, a date, a discount or a percentage you did not type.
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Approved words go out verbatim
Whatever you approve is exactly what is published, or exactly what your avatar says.
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Edits are free until you approve
Change the words as often as you like before you approve. Production only starts after, so nothing is wasted.
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Nothing is posted twice
A publish is never silently retried, and a double tap on approve cannot double-post.
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Photos are screened first
Screenshots, documents and unusable frames are dropped, so a stray photo never becomes a post.
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One business, one voice
Your cloned voice belongs to your chosen person at your business, with their consent, and never changes.
Nothing is ever posted automatically. How Tella keeps your accounts safe
Pick on volume, not features
Every plan gets the same approvals, guardrails and multiple channel support. Prices are AUD per month, excluding GST.
Image Only
Photo in, finished post out. No video.
- Images
- 200
- Videos
- Not included
Image + Avatar Video
Talking-head video plus everything in Image Only.
- Images
- 200
- Videos
- 35 (18 min)
High Volume
For a daily posting habit across several channels.
- Images
- 300
- Videos
- 50 (26 min)
Unlimited Generation: bring your own API keys, quoted individually. Details
Not sure? Find your plan in two tapsFrom first message to first post
Setup is where Tella learns to sound like you. After that, it runs from your phone.
- Step 1
See it running
Message us for a demo. We show you client deployments that are live right now and tell you honestly which plan fits.
Book a demo - Step 2
We build your Tella
A one-off $750 + GST. We learn how your business talks, write your brand brief, connect your channels and tune Tella on your real photos.
- Step 3
Text it, approve it, posted
Your monthly plan starts. Run everything from your phone from day one, with a handover session to get you going.
The things owners ask us first
Anything else, message us and you will get a straight answer from a person.
Who is Tella?
Tella is your social media bot. It is the thing you text your photos, clips and ideas to, and the thing that writes the caption, makes the video and publishes the post once you approve it. One Tella is set up for your business at the start, tuned to your voice, and it is the only thing you ever have to deal with.
What can Tella make?
Six kinds of post. A photo turned into a captioned post. A job or customer story built from your real photos. Text turned into a short video. Your script spoken by your own AI avatar in your cloned voice. A raw clip from your phone edited into a finished, post-ready video. And, for clothing shops, a garment photographed on a hanger shown worn by their in-house model or an AI-generated one. Images are on every plan; the video options and clothes on a model are on the video plans.
What do I actually have to do?
Text Tella a photo, a short video, or a couple of lines about what happened today, from your phone, wherever you are. Tella handles the caption, the video and the posting. The only other thing you do is tap approve.
Do I have to be on camera?
No. Text to video needs no filming at all, and on the Image Only plan there is no video. For your AI avatar, your look and cloned voice are built once during setup from a short recording, and after that you never have to film anything again.
Which channels can it post to?
Instagram, Facebook, LinkedIn and TikTok. Every plan includes multiple channel support, so one approval sends Tella to all of your connected accounts at once, and each channel is reported back to you separately.
Can anything get posted without me seeing it?
No. Every post comes back to you first, and nothing is published until you tap approve. On video you approve twice: once on the words, before anything is produced, and again on the finished video.
How long does a video take?
Usually a few minutes from approving the script. While it renders Tella sends live progress rather than silence, and you can ask Tella how the job is going at any point and get a real answer.
Will the posts sound like a robot wrote them?
Tella writes from a brand brief we build with you during setup: how your business talks, who you are talking to, and the things you never want said. Nothing gets invented either, no price, date or figure appears in a post unless you typed it.
What does it cost?
Setup is a one-off $750 AUD plus GST for the initial consultation and Social AI development. After that, plans run from $39 to $399 per month plus GST depending on how much video and image generation you need. Unlimited generation on your own API keys is quoted individually.
Who is behind it?
Tella is built and run by PatrolX Technologies Pty Ltd, based in Melbourne and serving clients worldwide. The same team builds AI systems in production for businesses across Australia, India and global markets.
Happy to give you a demo
Message us and we will show you client deployments running right now, then walk through what yours would look like. More time, more customers, without another job on your plate.
Melbourne, Australia · serving clients worldwide